Oklahoma Complete Health and FreshRx Oklahoma Partner for Produce Prescription Program
Date: 12/04/25
Oklahoma Complete Health is partnering with FreshRx Oklahoma, a Tulsa-based nonprofit, to launch a produce prescription program for Oklahoma Complete Health members aimed at improving health outcomes for people living with Type 2 diabetes in Tulsa. FreshRx Oklahoma’s “food is medicine” approach, provides free, locally grown produce, nutrition education and clinical support to help participants manage their diabetes and improve overall health.
“This marks the first formal deployment of FreshRx Oklahoma's established model within a SoonerSelect health plan,” said Oklahoma Complete Health President and CEO Clay Franklin. “By working with FreshRx Oklahoma with a focus on food as medicine, we’re empowering individuals with the tools they need to take control of their health through better nutrition to improve health outcomes while supporting local farmers and building healthier communities.
Across the nation, a growing Food is Medicine movement is reshaping how health care systems address diet-related chronic disease. Through the passage of Senate Bill 806, also known as the Oklahoma Food is Medicine Act, the state formally recognized the role of nutrition in preventing and reversing chronic disease and set in motion a plan to evaluate and fund these models for SoonerSelect members. This partnership between Oklahoma Complete Health and FreshRx Oklahoma connects health care and local agriculture to improve health outcomes, reduce costs and strengthen Oklahoma’s food economy.
“Oklahoma Complete Health is setting a new standard for what healthcare can look like,” said Erin Martin, Founder of FreshRx Oklahoma. “They’re leading the way in showing how health systems can invest directly in nutrition and local food systems to improve health outcomes and reduce costs. This collaboration represents the next generation of healthcare—one built on vision and partnership that not only improves lives and treats disease, but also grows health, hope, and revitalizes rural Oklahoma.”
Eligible Oklahoma Complete Health members diagnosed with Type 2 diabetes can enroll in the year-long program to receive free, bi-weekly boxes of fresh, locally sourced produce. Members pick up their produce boxes and participate in a comprehensive nutrition education curriculum including cooking classes, health screenings and quarterly clinical check-ins to monitor progress in key health indicators such as A1C, blood pressure and weight.
Results from FreshRx Oklahoma show nearly an average 2-point HbA1c reduction across 75% of patients. Participants also reported improvements in weight, blood pressure, energy, and mental health. Beyond individual health outcomes, the program has generated $1.70 in local economic benefit for every $1 invested and contributed to an estimated $9 million in savings for the healthcare system.
How to Apply
Eligible Oklahoma Complete Health members can apply by:
• Visiting www.freshrxok.org
• Filling out the online application form
• Calling Member Services at 1-833-752-1664
Health care providers serving Oklahoma Complete Health members in Tulsa are encouraged to refer eligible patients to FreshRx Oklahoma by sharing the website or assisting with the application process during clinical visits. Referrals can help patients with diabetes access locally grown produce and nutrition education to better manage their condition.